Privacy Policy

Effective Date: January 16, 2025

At Hippariz, we are deeply committed to protecting the privacy of our customers. This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information when you visit our website, hippariz.com, or interact with us in any way, including when you make a purchase, contact our customer service, or subscribe to our newsletters. This policy is designed to give you a clear understanding of your rights and our responsibilities regarding your personal data. We adhere to the highest standards of data protection and security to ensure that your information is handled responsibly and with utmost care.

1. Information We Collect

We collect various types of information, which are broadly classified as follows:

  • Personal Identification Information: This includes data that can directly identify you, such as your full name, billing and shipping addresses, email address, phone number, and payment details (including credit card information or other payment method details). We gather this information when you create an account, place an order, subscribe to our email lists, participate in surveys, or interact with our customer support team.

  • Account Registration Details: When you create an account on our website, we collect your chosen username and password, along with any preferences or profile information you provide, such as your interests, wish lists, or other customization options.

  • Transaction and Order Details: We collect detailed information about the products you purchase, including the date of purchase, order number, product quantities, and the total amount spent, which includes a complete transaction history. This is crucial for fulfilling your orders, managing your account, and facilitating efficient returns and refunds.

  • Device and Technical Details: We automatically collect data about the devices you use to access our website, including your device’s IP address, browser type, operating system, hardware models, unique device identifiers, and other technical specifics.

  • Website Usage and Behavior Data: We monitor how you interact with our website, including the pages you visit, the duration of your visits, the links you click, the products you view, the search queries you make, and other navigational behavior. This information is gathered using cookies, web beacons, pixel tags, and similar tracking technologies. We utilize this data to enhance user experience, improve our website functionality, and optimize website performance.

  • Communication Information: We maintain records of your communication with us through various channels such as email, phone calls, and chat services. This helps us provide a detailed history of your interactions, allowing us to provide you with more personalized service and support, and facilitate quicker resolutions to any inquiries or issues.

  • Location-Based Information: We may collect precise location information when you permit our applications or website to access location services. This is particularly relevant if you are using a mobile device or have enabled location tracking features.

  • Marketing and Communication Preferences: We collect your preferences for receiving marketing and promotional materials, including whether you’ve opted in or out of email lists, your preferred communication methods, and any specific interests you’ve specified.

  • Data from External Sources: We may receive data about you from third-party services and sources, such as advertising networks, analytics providers, social media platforms, and other vendors that integrate with our website. This can include demographic data, purchase behavior, and your interactions with these third-party platforms.

2. How We Use Your Information

The information we collect is used for a variety of purposes, including:

  • Order Fulfillment and Processing: To efficiently process your orders, manage payments securely, fulfill product deliveries, and provide real-time updates on your order status. This includes communication about shipping, potential delays, and any changes to your order.

  • Account Management and Personalization: To manage your user account effectively, personalize your website experience by saving your preferences, order history, and wish lists. This includes customizing content recommendations based on your past purchases and browsing behavior.

  • Customer Support and Assistance: To respond to your queries effectively, resolve any disputes or complaints, and provide technical support. We utilize communication data to track past interactions and provide you with tailored solutions.

  • Website Functionality and Enhancement: To analyze how you interact with our website, identify areas for improvement, troubleshoot any problems, enhance our website layout, and optimize the user experience. This data informs future upgrades and enhancements.

  • Personalized Marketing and Advertising: To personalize your marketing experience by delivering relevant content, product recommendations, and promotions based on your previous browsing and purchase history. We also use this data to present targeted ads on third-party websites.

  • Security Measures and Fraud Prevention: To protect our website and your information from unauthorized access, fraud, and malicious attacks. This includes continuous monitoring of our systems and implementing rigorous security protocols.

  • Legal and Regulatory Compliance: To adhere to all applicable laws, regulations, and legal requirements. This also includes compliance with financial regulations, consumer protection laws, and data protection acts.

  • Research and Development: To conduct research and development activities to enhance our product offerings, improve our services, and develop new features based on user needs and feedback.

  • Advertising and Retargeting: To display ads to you on third-party websites and platforms based on your browsing activity on our website. This includes using data from cookies and similar tracking technologies to retarget customers.

3. How We Share Your Information

We may share your information with the following categories of third parties:

  • Service Providers and Business Partners: We share your data with third-party service providers who assist with operations such as website hosting, payment processing, shipping logistics, email marketing, analytics tracking, and customer support. We diligently select providers who adhere to strong security standards and comply with data protection laws.

  • Business Restructuring: In the event of a merger, acquisition, sale of company assets, or other forms of business restructuring, your information may be transferred to the acquiring entity. We will inform you of any such transfer.

  • Law Enforcement and Legal Compliance: We may disclose your data to legal authorities if legally required to do so or in response to a subpoena or court order. We also disclose information to protect our rights, property, and safety, as well as the rights, property, and safety of others.

  • Advertising Platforms and Networks: We may share your information with advertising platforms to show you personalized ads on third-party websites. This data is used to retarget users, improve ad performance, and conduct market research.

  • Analytics Providers: We share aggregated, anonymized data with analytics providers to analyze trends, user behavior, and website performance. This information is used to optimize our website and enhance user experience.

4. Data Security Measures

We implement rigorous security measures to safeguard your personal information from unauthorized access, use, alteration, or disclosure. Our security measures include:

  • Encryption: We utilize advanced encryption technologies (including SSL/TLS) to protect sensitive data transmitted online, such as credit card information, passwords, and personal details.

  • Secure Storage: Your data is stored securely on servers with strictly controlled access, utilizing firewalls and other security measures to prevent unauthorized access.

  • Access Controls: Access to personal information is limited to authorized personnel who are trained in data handling and security practices. We implement role-based access control to ensure only necessary personnel can view certain data.

  • Regular Security Audits: We conduct regular security audits of our systems and networks to identify and address any vulnerabilities. This includes penetration testing and security assessments.

  • Data Backup and Recovery: We have robust backup systems to prevent data loss and ensure quick recovery in case of any unforeseen incident. These systems are tested regularly to ensure they are fully functional.

  • Employee Training: We provide ongoing training to all our employees on data security, privacy practices, and compliance to ensure the highest level of security awareness.

Despite these stringent measures, no security system is impenetrable. We cannot guarantee the absolute security of your information. You are responsible for taking all necessary precautions to safeguard your data and devices.

5. Your Privacy Rights

You have various rights regarding your personal information, including:

  • Right to Access: You have the right to request access to the personal information we hold about you.

  • Right to Correction: You have the right to request corrections to any inaccurate or incomplete information.

  • Right to Deletion: You have the right to request the deletion of your personal information, subject to certain legal restrictions and limitations.

  • Right to Object: You have the right to object to the processing of your data for certain purposes, such as direct marketing.

  • Right to Restriction: You have the right to request restriction of the processing of your personal data.

  • Right to Data Portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format.

  • Right to Withdraw Consent: If we process your data based on your consent, you have the right to withdraw your consent at any time.

  • Right to Opt-Out of Marketing: You have the right to opt-out of receiving marketing communications from us.

  • Right to Complaint: You have the right to lodge a complaint with a supervisory authority if you believe we have not handled your personal information correctly.

To exercise any of these rights, please contact us through the contact information provided below.

6. Data Retention Policy

We retain your personal information only as long as necessary for the purposes for which it was collected and as required by applicable laws and regulations. We will securely delete or anonymize your data once it is no longer needed. The retention period depends on factors such as legal and regulatory requirements, business needs, and record-keeping requirements.

7. Cookies and Tracking Technologies

We use cookies and other tracking technologies (e.g., web beacons, pixel tags) to collect information about your browsing behavior on our website. Cookies are small text files that are stored on your device when you visit a website. We use them to:

  • Enhance user experience by remembering your preferences, such as language settings and shopping cart items.

  • Analyze how you interact with our website to improve our services.

  • Personalize content and advertising based on your browsing history.

  • Track marketing campaigns and evaluate effectiveness.

  • Recognize your browser or device when you visit our website again.

You can manage your preferences for cookies through your browser settings. You can choose to block all cookies or receive a notification before a cookie is stored. Note that blocking cookies might affect your ability to use certain features of our website.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these third-party sites. We advise you to review the privacy policies of any third-party website that you visit.

9. Children’s Privacy

Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately and we will take steps to remove this information from our system.

10. Updates to this Privacy Policy

We may update this Privacy Policy from time to time. We will post any changes on our website and notify you of significant changes, as deemed necessary. We advise you to review this policy periodically to stay informed about how we are protecting your data.

Contact Information

  • Street: 430 Woodrail Dr Webster, Texas (TX), United States

  • Phone Number: (281) 280-8554

  • Email: info@hippariz.com

  • Website: hippariz.com